The first step in Coca-Colas selling process is when the
market developer determines, who their next prospective customers are. These
new customers vary from prior customers, new form of retail chains and even their
competitors. Once this is figured out, the Market developer comes up with ways
to approach these customers. Once all development ideas are approved, they move
into the presentation stage. Their sales team come up with ways to spread their
promotional message.
No comments:
Post a Comment